Monday, August 31, 2009

Barclay's up 100% for CBS

Good news for golf on CBS!

CBS SPORTS’ COVERAGE OF PGA TOUR PLAYOFFS FOR THE FEDEXCUP “THE BARCLAYS” FINAL ROUND SCORES 106% RATINGS INCREASE

CBS Sports’ final-round coverage of THE BARCLAYS, the first tournament in the PGA TOUR Playoffs for the FedExCup, on Sunday, Aug. 30 (2:00-6:15 PM, ET), scored an overnight household rating/share of 3.7/8, up +106% from last year’s 1.8/4 in the metered markets, and up +76% from a 2.1/5 in 2007.

Sunday’s final-round rating peaked at a 5.5/12 from 5:30-6:00 PM, ET.

CBS Sports' third-round coverage of THE BARCLAYS on Saturday, Aug. 29 (3:00-6:00 PM, ET) earned an overnight household rating/share of 2.2/5, up +100% from last year's 1.1/3 in the metered markets.

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